SQLI teams up with Zoovu

The Partnership

The partnership enables their B2B customers to deliver meaningful contextual conversations on digital channels that drive purchase decisions. Zoovu transforms product data into structured, searchable information and scalable, consumer-friendly search experiences.

B2B companies across all industries face the challenge of digitizing sales processes and improving sales effectiveness across their different channels, in order to increase revenue and retention. The ease with which B2B buyers are able to navigate the purchasing process has a tremendous impact on their opinion of a brand or product, and ultimately, their decision to select a particular supplier.

With Zoovu’s suite of digital commerce search capabilities, companies gain a competitive advantage for reducing complexity in B2B buying. Instead of filtering convoluted settings and features, buyers go through AI-driven guided selling solutions and digital configurators that adapt to individual needs. This advanced purchase journey leads them through an interactive product and service selection process that presents offers and recommendations tailored to their needs and application.

The experts at SQLI work together with businesses to define and roll out a digital strategy and roadmap that ensures Zoovu is a natural fit with all your other backend and frontend systems, making the whole better than the sum of its parts.

"To be successful in today’s omnichannel experience economy, businesses need to provide their customers with an online experience that’s as good as, if not better than, any interaction they can get in-store. This is especially important for B2B brands selling technical or complex products, or situations where the customer may not always know precisely what they want. Zoovu is able to reduce this complexity with ease, providing businesses with insights into the customers’ decision-making process."

Roy Machielsen - Managing Director SQLI Netherlands

"Providing digital buying assistance has never been more important; not only for providing a superior CX, but also for enabling organizations to exceed increasing buyer expectations. SQLI is a natural match with Zoovu, sharing our ambition and passion for delivering value to our clients. Together, we deliver the framework for accelerating and increasing sales with conversational omnichannel experiences, reaching a 211% increase in conversion."

Rob Mullen - CEO, Zoovu

About Zoovu

Zoovu is a conversational search platform, for enterprise businesses, that delivers rich, contextual, and personalized content that people want, across all channels, so that businesses can increase conversion, customer loyalty and AOV.

Zoovu’s proprietary AI naturally understands and speaks the customers’ language by turning technical specs into an easy-to-understand conversation. Ultimately adapting to the customers’ conversation style to help them make better, informed and confident purchase decisions in the moments that matter. With Zoovu's world-class semantic library, businesses can easily interpret the context and intent behind a customers' every search.

More than 3,500 businesses use Zoovu to engage, educate and personalize search experiences to help find the right product and content, including Amazon, AT&T, Whirlpool and Microsoft. Zoovu operates worldwide in 1000+ product categories, across all languages.

About SQLI

SQLI is part of the SQLI group and brings over 25 years of commerce experience to the table. Trusted by brands such as Carlsberg, Miele, G-Star, and Nespresso, we know what it takes to drive the success of businesses.

Get in touch to discover how we can help you get to the next level of digital.