Inspiration and thoughts by our experts

Accelerating digitalization for customers, that's what SQLI Digital Experience stands for. The long-standing project approach has been exchanged for continuous ...

In ecommerce, we can clearly identify a number of trends ready to either increase their foothold or make their first mark. Either way, it is clear that the ...

Increasing amounts of customer data flow into your company from an ever-growing number of digital channels, but you’re still unable to collect, analyze, ...

The Customer Data Platform market is expected to grow from nearly 2 billion EUR in 2020 to 8,5 EUR billion in 2025. For many marketers, it has become an ...

Ever since COVID-19 changed everyone’s lives and purchase patterns last year, B2B e-commerce has become more important than ever. And while salespeople still ...

In part 2 of this Guided Selling series, you read about how you can use a Guided Sales Assistant to turn anonymous visitors into leads, especially in complex ...

With many traditional offline channels unavailable, or only partially available, due to COVID restrictions, scheduling a face-to-face meeting with a sales rep ...

Listening to customers and analysing data – everyone's doing it nowadays both online as well as in the B2B market. What happens next? How can you ensure that ...

In less than a week's time, a value-driven design sprint Spirit Hospitality Services delivered a new business model. The company, a specialist in reception ...

We all know customer experience is important, but how do you convince your colleagues and bosses to invest in it? One way to do this is by tying loyalty (and ...

After all the ups and downs of 2020, brands and retailers are beginning to finally settle into the “new normal”. A lot of the customer behaviour and processes ...