Marinus Ames

We all know customer experience is important, but how do you convince your colleagues and bosses to invest in it? One way to do this is by tying loyalty (and ...

Performance measurement is crucial for the customer experience that is fuelling online sales, but performance measurement might not be getting the love it ...

User research is an important part of providing a great user experience that will get you loyal customers. As Tim Brown, CEO of the innovation and design firm ...

If only we had the capabilities of sci-fi interfaces in our office! We might in the future, but historically, work applications have suffered from poor ...

Improving the user experience of your PIM system will have a positive impact on your work output, data quality and business processes. Your users will be more ...